Lessons In Wristory: Rolex Promotional Brochures

Lessons In Wristory: Rolex Promotional Brochures

By Isaac Wingold Lessons in Wristory April 20, 2016 Lessons In Wristory: Rolex Promotional Brochures Watch collectors in the 21st century cant get enough marketing, and its for that reason that the brands of today do things like put out their own magazines, and run brand-focused blogs — but evidently, its nothing new. Starting in the late 1950s and early 1960s, Rolex made a series of small brochures. These brochures werent necessarily created to accompany the purchase of a new wristwatch, like a catalog or an owners instruction booklet would, but to serve as additional reading for

Why It Matters

Lessons In Wristory: Rolex Promotional Brochures continues to generate interest among collectors and enthusiasts. According to www.woundforlife.com, the development reflects broader trends in the watch industry.