Formex Essence 39mm: A Generational Upgrade for the Swiss Brand's Best-Seller
Formex Essence 39mm: A Generational Upgrade for the Swiss Brand's Best-Seller
Formex has given its flagship timepiece a comprehensive update with the Essence 39mm Automatic COSC collection. Originally introduced in 2018 as the first new model since the brand's 2016 re-launch under CEO Raphael Granito, the Essence has become the cornerstone of Formex's modern catalog. This generational upgrade brings significant improvements while maintaining the design language that made the original so successful.
The Essence of Formex
The Formex Essence represents the brand's philosophy of combining Swiss watchmaking excellence with innovative design and materials. As Formex's best-selling model, the 39mm Essence has earned a reputation for delivering exceptional value in the Swiss-made sports watch category.
The new generation builds on this foundation with several key improvements that address customer feedback and incorporate the latest manufacturing technologies.
Key Upgrades
The generational update includes several significant enhancements:
- Movement: Updated Sellita SW200-1 with COSC certification
- Case Construction: Improved finishing and water resistance
- Dial Design: Refined indices and hands for better legibility
- Bracelet: Redesigned bracelet with quick-release system
- Crystal: Upgraded sapphire crystal with improved AR coating
Technical Specifications
The updated Essence 39mm maintains the dimensions that made the original popular while incorporating modern improvements:
| Specification | New Generation | Previous Generation |
|---|---|---|
| Case Diameter | 39mm | 39mm |
| Thickness | 10.8mm | 11.2mm |
| Movement | Sellita SW200-1 COSC | Sellita SW200-1 |
| Power Reserve | 41 hours | 38 hours |
| Water Resistance | 150 meters | 100 meters |
| Crystal | Sapphire with AR | Sapphire with AR |
Design Evolution
While the new Essence maintains the recognizable design language of its predecessor, several refinements elevate the overall package:
- Dial Details: Applied indices replace printed markers for a more premium feel
- Hands: Redesigned hands with improved lume application
- Bezel: Polished and brushed finishing for visual depth
- Crown: Signed crown with improved grip
These changes may seem subtle, but together they create a more refined and premium overall impression.
COSC Certification
The addition of COSC (Contrôle Officiel Suisse des Chronomètres) certification to the standard Essence collection is a significant upgrade. This means each watch has been tested for 15 consecutive days, in 5 positions and at 3 different temperatures, and meets the strict precision standards of -4/+6 seconds per day.
COSC certification typically adds $500-1000 to the price of a watch, making the new Essence exceptional value in the chronometer category.
Market Positioning
The Formex Essence 39mm positions itself as a premium Swiss-made sports watch at an accessible price point. Key market advantages include:
- Swiss Made: All components assembled in Switzerland
- COSC Certified: Chronometer-grade precision
- Innovative Design: Distinctive aesthetic that stands out
- Value Proposition: Premium features at competitive pricing
- Customer Service: Direct-to-consumer model ensures excellent support
Frequently Asked Questions
What are the main differences between the new and old Formex Essence?
The new generation features COSC certification, improved water resistance (150m vs 100m), a thinner case, upgraded dial details with applied indices, and a redesigned bracelet with quick-release system. The movement has also been updated to the Sellita SW200-1 for improved reliability.
Is the Formex Essence 39mm suitable for both casual and formal wear?
Absolutely. The 39mm size is versatile enough for most wrist sizes and occasions. The refined design transitions well from business settings to casual weekend wear, making it an excellent choice for a one-watch collection.
How does the Formex Essence compare to other Swiss sports watches?
The Formex Essence offers exceptional value by combining Swiss Made construction, COSC certification, and innovative design at a price point significantly below many competitors. It competes favorably with watches from brands like Tissot, Certina, and Mido while offering unique design elements and direct-to-consumer pricing.
Conclusion
The generational update to the Formex Essence 39mm represents a thoughtful evolution of an already successful formula. By incorporating COSC certification, improved materials, and refined design details, Formex has elevated its flagship timepiece while maintaining the value proposition that made the original so popular.
For watch enthusiasts seeking a Swiss-made sports watch with genuine chronometer precision and innovative design, the new Formex Essence deserves serious consideration.
Source: aBlogtoWatch - New Release: Formex Essence 39mm Automatic COSC Watches Get A Generational Upgrade
Explore more about Swiss sports watches at our sports watch guide or discover Formex's complete collection.